License: Creative Commons<\/a>
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\n<\/p><\/div>"} Think about your blog's layout carefully. Do a lot of research on this to find what works best. Use the lessons others have already learned; some key things to get you started include: Genre: Generally it pays to stick to one genre per blog if you're an individual. For example, unless you have an amazing knack, readers are less enthused by a blog that combines political opinions, recipes, an examination of existential angst literature, your latest movie reviews, and how to sew clothes for kids all in the one blog. The exception is for instructional sites that put themselves out into the

blogosphere with a cadre of writers writing across different fields. If you want to spread yourself more broadly, there are two avenues - either have a variety of blogs if you have the time to maintain them, or dedicate one blog to the "self-introspective" stuff for a hobby and maintain another serious single genre or topic blog separately, with an eye to making it popular with readers. Length of posts: There is no hard and fast rule because it depends on the content, the quality, the message, and the audience. Certainly, a lot has been written about brevity being important but so is getting the full picture where this is warranted. Keeping in mind that most online readers have fleeting attention spans, judge length by how your readers respond, the utility of your information, and the subject matter. Consider mixing up lengths of posts, to give readers a break in between the more lengthy and "erudite" ones! Layout: Headers are useful; subheadings help break up large topics and pictures and give the eyes a rest. Block quotes can work well, and leaving space allows the reader to feel relaxed, not rushed or overwhelmed. Try to use short paragraphs, no matter the length of the post.

Use bolding to draw out important points and to capture the attention of the reader (bolding also interests the search engine but that's another matter). Frequency: Too few posts and people will think you've wandered off; and so too will they. Too many and you'll wear readers out – remember that they have other things to read and do! Reader and writer burnout is a real issue when you over-post, so think through carefully what works best for you. Keep in mind the reality that search engines like a good frequency of regular posts. Editing: Check your spelling and your grammar. Never underestimate the importance of this. Your expertise in the blog content won't shine if your spelling is questionable. {"smallUrl":"https:\/\/www.wikihow.com\/images\/thumb\/f\/f5\/Avoid-Common-Beginner-Blogger-Mistakes-Step-6Bullet5.jpg\/v4-460px-Avoid-Common-Beginner-Blogger-Mistakes-Step-6Bullet5.jpg","bigUrl":"https:\/\/www.wikihow.com\/images\/thumb\/f\/f5\/Avoid-Common-Beginner-Blogger-Mistakes-Step-6Bullet5.jpg\/v4-760px-Avoid-Common-Beginner-Blogger-Mistakes-Step-6Bullet5.jpg","smallWidth":460,"smallHeight":263,"bigWidth":760,"bigHeight":435.3296703296703,"licensing":"
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License: Creative Commons<\/a>
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\n<\/p><\/div>"} Revise, revise, revise: Cut it out if in doubt and say it with less. The polishing aspect can sometimes take longer than the original write-up but it's worth the effort to ensure that your readers remain captivated. {"smallUrl":"https:\/\/www.wikihow.com\/images\/thumb\/2\/22\/Avoid-Common-Beginner-Blogger-Mistakes-Step-6Bullet6.jpg\/v4-460px-Avoid-Common-Beginner-Blogger-Mistakes-Step-6Bullet6.jpg","bigUrl":"https:\/\/www.wikihow.com\/images\/thumb\/2\/22\/Avoid-Common-Beginner-Blogger-Mistakes-Step-6Bullet6.jpg\/v4-760px-Avoid-Common-Beginner-Blogger-Mistakes-Step-6Bullet6.jpg","smallWidth":460,"smallHeight":263,"bigWidth":760,"bigHeight":435.3296703296703,"licensing":"